Sunday, 25 September 2011

Kim Bum Soo brings a classic twist to casual style for ‘Carte Blanche’


Singer Kim Bum Soo temporarily put down his mic to model for casual clothing brand ‘Carte Blanche‘ by DIR inc.
The singer appeared at a studio in Nonhyeon-dong on September 21st, and participated in a photoshoot directed by MBC’s ‘Infinity Challenge‘ photographer Oh Joong Seok. Known for his rich vocals, where were brought to new heights through the popular program “I Am a Singer“, it’s only fitting that the designers gave him the concept, “Music in My Life”.
A ‘Carte Blanche’ representative stated, “Kim Bum Soo was chosen as our model because he has shown a variety of clothing styles, and will therefore be able to influence our brand’s target audience“.
With his horned glasses and bowtie, Kim Bum Soo brings back a vintage style, but his jackets, cargo pants, and layered patterns definitely throw a more modern light to the look.

This photoshoot (along with the pictorials and ad campaign) will be introduced to the public on September 25th through MBC’s ‘Section TV’.
Source + Image: Naver and Newsen



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